Welcome to the Tura Eyewear Brand Portfolio

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Join Tura at Vision Expo West

Escape the show floor and enjoy the view from our suite.
Relax with lite bites, refreshments, and exclusive show offers. 
Click here to register to receive FREE exhibit hall admission (a $150 value) as our guest! Email [email protected] to schedule an appointment.

Fit Forward 2025

Tura Fit Forward Guide

Explore Tura's Fit Forward Lookbook Guide, designed for a seamless eyewear experience. Discover our diverse range of fits tailored for every style, ensuring you find the perfect match. Click here to dive in, explore, and find your ideal eyewear style today!

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Tura, Inc. is a VSP VisionTM Premier Program Partner

Considering Tura’s long history in support of independent optometry and eye care, Tura is pleased to partner with VSP VisionTM  Premier Private Practices. Tura’s 85-year history of continuous service to the independent channel and reputation for product quality, consistency and fashion innovation will provide premier practices the product and service to help them grow.